A huge “thank you” to Adam Grant for turning me on to a recent report led by New York University Professor Jay. J. Van Bavel, and students Claire E. Robinson and Kareena S. del Rosario. For years, I have wondered about the outsized impact of social media on the culture, and how the 80/20 rule might applyContinueContinue reading “The Return of the Silent Majority?”
Tag Archives: corporate-social-responsibility
Don’t Become Corporate Reputation Roadkill
If you don’t know who you are and what you stand for, you’ll never fool the public into believing you are who you want them to think you are. The roadside is littered with the shredded reputations of well-meaning corporations whose best efforts to engage on social issues have ended badly. Perhaps that’s because theirContinueContinue reading “Don’t Become Corporate Reputation Roadkill”